A prominent esports data and odds supplier, Abios, has teamed up with Beter, a supplier of swift betting solutions, to furnish its clientele with amplified captivating material. The collaboration was brokered by Betbazar, a premier marketplace for iGaming content.
Through this alliance, Abios will obtain access to Beter’s esports information, encompassing more than 14,000 monthly events across titles such as eFootball and eBasketball. This access will empower Abios to disseminate a wider array of content to its network of sportsbook partners, granting them expanded choices to engage their user base.
“We are thrilled to collaborate with Beter and tap into their remarkable esports offerings,” stated Oskar Fröberg, Chief Executive Officer of Abios. “By bolstering our eFootball and eBasketball portfolio through Betbazar and Beter, our objective is to assist sportsbooks in bridging the gaps within the highly seasonal sports schedule and furnish esports enthusiasts with exhilarating content around the clock. We have observed a swift surge in demand for these content-rich products, and we anticipate this demand to persist.”
This partnership emerges during a period of explosive growth in esports popularity. Amidst the pandemic, numerous conventional sporting events faced cancellations or postponements, prompting sportsbooks to turn to esports as a substitute. This shift fueled a surge in esports betting engagement, a trend that has endured even with the resumption of traditional sports.
The group also emphasized that competitive gaming has emerged as a remarkable complement to conventional athletics. This stems from esports’ ability to bridge the gaps in the regular sports schedule when players are in their downtime, honing their skills, and gearing up for the subsequent season.
Gal Ehrlich, Beter’s Chief Executive Officer, conveyed his excitement regarding the alliance: “We are delighted to be teaming up with Abios, a premier provider of esports data and solutions for businesses. This joint effort enables us to elevate our Beter Esports competitions with their specialized knowledge.”
Ehrlich further expressed appreciation towards Betbazar for brokering the partnership, stating, “We are certain that this marks the commencement of a lasting and fruitful association with Abios.”
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